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COMM 1321: Business Communication

Introduction to library resources for business research and communication

Assignment

All of your assignments require that you use library resources. These may include:

  • books
  • government documents
  • print periodicals (magazines, newspapers, and journals)
  • online periodicals from the library databases

Any information source should be evaluated, and it is often important to use scholarly sources.

How to Evaluate Information

The CRAAP Test is a list of questions to determine if the information you have is accurate and reliable. Keep in mind, the type of source your need will depend on the situation. Different criteria will be more or less important depending on your need.

Currency: The timeliness of the information

  • When was the information published or posted?
  • Has the information been revised or updated?
  • Is the information current or out-of-date for your topic?
  • Are the links functional?

Relevancy: The importance of the information for your needs

  • Does the information relate to your topic or answer your question?
  • Who is the intended audience?
  • Is the information at an appropriate level (i.e. not too elementary or advanced for your needs)?
  • Have you looked at a variety of sources before determining this is one you will use?
  • Would you be comfortable using this source for a research paper?

Authority: The source of the information

  • Who is the author/publisher/source/sponsor?
  • Are the author's credentials or organizational affiliations given?
  • What are the author's qualifications to write on the topic?
  • Is there contact information, such as a publisher or email address?
  • Does the URL reveal anything about the author or source? Examples: .com .edu .gov .org .net

Accuracy: The reliability, truthfulness, and correctness of the informational content

  • Where does the information come from?
  • Is the information supported by evidence?
  • Has the information been reviewed or refereed?
  • Can you verify any of the information in another source or from personal knowledge?
  • Does the language or tone seem unbiased and free of emotion?
  • Are there spelling, grammar, or other typographical errors?

Purpose: The reason the information exists

  • What is the purpose of the information? to inform? teach? sell? entertain? persuade?
  • Do the authors/sponsors make their intentions or purpose clear?
  • Is the information fact? opinion? propaganda?
  • Does the point of view appear objective and impartial?
  • Are there political, ideological, cultural, religious, institutional or personal biases?

Help with Evaluation

More help is available: The Purdue Online Writing Lab (OWL) provides an in-depth guide to evaluating sources and information, including print and internet sources.